Broad & Madison Partners with Bullhorn to Launch Dispatch, a Managed AI Workforce Service for Staffing Firms

NewsData.io · United States · Aug 19, 2026

Broad & Madison has launched Dispatch, a managed digital workforce service built on Bullhorn's Amplify platform, making it Bullhorn's first official AI partner. Dispatch operates as a fractional operations team for staffing and recruiting firms, handling the configuration, management, and optimization of Amplify's AI Digital Workers across sourcing, screening, redeployment, and back-office processes. The product addresses a growing gap: while staffing firms are eager to adopt AI, most lack internal expertise to sustain it — a risk underscored by Gartner's prediction that over 40% of agentic AI projects will be canceled by end of 2027. Early adopter clients are being onboarded now on a case-by-case basis.